The Cameron Senior Center is proud to announce the launch of its new branding, shaped directly by the voices of Westford residents and the Cameron community. 

This community-driven process began in October 2025, when the Westford Council on Aging (COA) launched an engagement effort to better understand how residents experience, value, and envision the future of the Cameron Senior Center. Through a town-wide survey and an in-person Visioning Workshop, community members shared thoughtful feedback about what the Cameron means to them and how it continues to serve as a vital place for connection, wellness, and belonging. 

The survey revealed important insights into how the community views the Cameron Senior Center—not just as a building, but as a friendly welcoming hub that reflects care, trust, and shared experience. These perspectives played a central role in shaping the Center’s refreshed identity. 

The newly introduced logo was intentionally designed to encompass the feel and presence of the Cameron Senior Center and to reflect the community that brings it to life. It honors the Center’s familiar and trusted role in Westford while looking ahead to the next chapter of programs, services, and engagement. 

The Council on Aging and the Friends of the Cameron Senior Center extend a sincere thank you to all who participated in the survey and shared their perspectives. Your input not only helped shape the new logo, but also continues to inspire thoughtful improvements to programs, services, and opportunities at the Cameron. This collaborative process is a meaningful reminder that the Cameron Senior Center is, first and foremost, a place built by and for its community.